Best Practices
for
Generating High-Quality Leads

Generating high-quality leads has become increasingly more challenging and complex for today’s B2B marketers. In fact, according to a recent study, 61% of marketers reported that generating quality leads was problematic for their organizations. To produce and deliver a healthy flow of quality leads, your lead generation strategy needs to focus on building relationships in a meaningful way while continually gauging and evaluating the lead’s potential for conversion. In this webinar you can hear:

  • How to create a lead generation strategy that aligns marketing and sales teams
  • Lead validation tools and tactics
  • Tips for creating effective lead nurturing campaigns
  • How to build a scoring and qualification approach that really works
  • Strategies for delivering leads at every stage of the conversion funnel

LEARN HOW TO DRIVE HIGH-QUALITY LEADS

Featured Speakers:

Alexander
Kesler

Founder
& President,

INFUSEmedia

Brian
Carroll

Author,
“Lead Generation for the Complex Sale”

© 2017 INFUSEmedia, All Rights Reserved

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