Introduction

INFUSEmedia’s client is a solution-oriented, global service provider that prides itself on its revolutionary talent acquisition outsourcing services. With more than 2,000 employees, the company has achieved an impressive global presence—serving clients in 90+ countries in 33 different languages.

Background

Serving a saturated industry, the innovative service provider wanted to boost awareness of its recruitment process outsourcing (RPO) solutions and generate high-quality leads within organizations seeking transformational change. Specifically, the client sought to target human resources and talent acquisition leaders spanning a variety of industries, from mid to large US-based companies.

Challenge

While previous attempts were successful, many of them contained incorrect information, resulting in wasted sales efforts. The company engaged INFUSEmedia to support its high-growth business model by driving engagement and strengthening its sales funnel.

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